TERRE BOSCARATTO

SILHOUETTED HILLS BECOME THE NARRATIVE THREAD OF A VISUAL IDENTITY

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What we did

Brand Identity
Corporate identity
Visual concept
Packaging
Art Direction
Website Design & Development

Terre Boscaratto is a family-run agricultural company that is affiliated with the Italian Federation of Independent Winegrowers.
When these father and son winemakers decided to establish the Terre Boscaratto brand, they entrusted us with the creation of a visual identity capable of transmitting the values of the family and its territory, which translates into a direct relationship between nature and their B&B guests.
The territory's visual impressions, as characterized by the hills' silhouettes, and the calm beauty of a setting sun, become the narrative thread of the brand's visual identity. 

With the creation of new product labels and simple and immediate language to communicate through various publicity channels, we were able to recreate the familiarity and simplicity of country life, significantly reviving the company and its products.

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WE CAME UP WITH A SIMPLE, IMMEDIATE VISUAL IDENTITY BASED ON THE HILLS’ CHARACTERISTIC SILHOUETTES, WHICH IS IN LINE WITH THE COMPANY AND ITS PRODUCTS

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